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Oct 14 – Apple Notebook Event 2008 – New way to build – 2/6



Apple CEO Steve Jobs introduces the new notebook lineup of Apple. Jonathan Ive talks about how Apple designs and builds notebooks. He continues with the new manufacturing system to build the new notebooks out of a single aluminum body. … apple computers notebook event 2008 steve jobs tim cook jonathan ive macbook air pro nvidia keynote new

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    25 Responses to “Oct 14 – Apple Notebook Event 2008 – New way to build – 2/6”

    1. wawj1226 says:

      好样的

    2. sabafa8Pd8 says:

      This is a stupid way of making this! Casting would do the job without any of the reductive techniques mentioned here!

    3. campanilla06 says:

      im bored =( someone come chat with me q

    4. paulusandronicus says:

      and they just discovered this magnificent way of making a computer!!?? this method has been around for a long time, nothing amazing here. now that apple is the only one using it is a different story

    5. jofus21187 says:

      You pronounce it as it was changed, when aluminum was first discovered it did not have a “I” at the end, so therefore americans pronounce it the way its supposed to sound, without the “I” at the end. It was changed to the way you say it in 1812 for the shear fact that it sounds better (in consistancy with the other elements). So learn your history before you talk shit.

    6. buledragon172 says:

      i will

    7. 79461325 says:

      wow can u guys see how shiny his head was…
      XP

    8. tosmus says:

      He was so nervous.

    9. gogglies says:

      I bet Steve feel silly once he reads your comment.

    10. darksideofthemoo says:

      I saw him on Steven Fry’s America documentary. He spoke like that just one on one.
      I don’t get…the way he…speaks…with…long pauses

    11. danielpullen says:

      Is it a requirement at Apple to have appalling dress sense

    12. shomes258 says:

      he also a glossy head!!!
      like macs!!!
      XD

    13. chiefchappers says:

      He’s not European, He’s British. Please don’t include the UK and the British with Europe!

    14. Eggyrocks1 says:

      Yeah, me neither.

    15. PurushaDesa says:

      I’m just surprised none of the Americans in the audience set fire to a huge wooden crucifix, and fired shotguns in the air, every time Jonny Ive said ‘aluminium’.

    16. sprawney says:

      go ive

    17. simsroyce1990 says:

      LOL

    18. loldotalol379 says:

      I lol’ed.

    19. icianom says:

      He’s pronouncing it correctly! Americans mangle the english language!

    20. Zenithson05 says:

      lol ^.^

    21. dahmersbeeatch1979 says:

      These guys sure love and are proud of their technology. If only more companies were like that.

    22. chiliesontoast says:

      WOW that jonny guy has a REALLY, shinny head XD

    23. PurushaDesa says:

      In their defence on this particular subject, according to ‘The Pedant’s Revolt’ (Barnham 2005) :

      “In 1808, when English chemist Sir Humphrey Davy first isolated this element, he chose to call it ‘alumium’, because of its association with the sulphate ‘alum’, ‘but as ‘The Good Word Guide’ reveals, four years later he had a change of heart, and gave it the name ‘aluminum’.
      Though ‘aluminum’ was readily adopted in the United States, the use of the word in Britain was largely opposed” (p.116)

    24. ther3volver says:

      Ive’s head is shiny. The man is a genius.

    25. ChewbacaChunx says:

      nah i think its kinda funny lol. the true travesty is when americans say “that guy has na ENGLISH accent”. thats like saying a chinese man has a chinese accent when hes speaking mandarin or cantonese

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